Do you have valuable information to share with people that can change their lives for the better? Become one of the successful motivational speakers of your time. Here are the strategies.
Write a substantive, brilliant, funny, and rich story good for a one-hour speech. Make sure that it is different from the excellent pieces of great motivational speakers.
Ensure that you are not going to present what you have prepared until it is well-written. The best test to know that what you have written is ready to be presented is through presenting it to professional meetings from the industry who can provide substantial critique – from the content of your speech, to the delivery style, to what you are wearing and to the things you have been doing while presenting.
You have to know the things that are effective and working. Make sure that you are not going to rely on your friends’ feedback because they might just tell you the good stuff that you do. They love you and they do not want to hurt your feelings. Seek for your friends’ feedback if they are amazing motivational speakers themselves.
One ideal way to know also if what you have written is good through delivering it for free or at a low fee to some groups. You need to be aware on your performance through experience.
Hire a professional videographer to capture your performance on several sessions. Quality video with excellent sound and lighting can give you a clearer view of what it is like when you are on stage conducting your motivational speech. Your videos are one of the best tools that you can use to market yourself.
Hire also a professional editor who has ideas on what organizers of seminars and conferences are looking for.
Invest on a professional website that can showcase all your performances, video clips, photos during actual events, your supplementary materials, testimonials from happy participants, and where they can catch you. People nowadays always resort to searching the Internet about people, places, and services. If you do not have a great website, people will not attempt to call or inquire from you. Remember, you are competing against a number of websites prepared by the famous and renowned motivational speakers. Be prepared to invest on this – time, money and effort.
It would be best to hire a professional web designer who can customize your site for you and your audience. You need it especially if you do not know anything about web creations and designs even there are ready-made templates available.
Determine the ways on how you can market your services and skills to speakers’ bureaus and meeting planners. Again, prepare yourself. These people do not know anything about you if you do not tell them, especially if you are at a stage of establishing yourself in the industry. They have the track record of life coaches who are years ahead of you.
Attend the meetings of National Speakers Association. They bring professional speakers who can provide you important information about marketing, presentation skills, business tools, best practices, social media advances, technology needs, and ethics. Search websites who do this for a living. They are excellent sources of tips and strategies.
Do not go into this business just to earn lots of money. Have a mindset that you are there to provide tremendous value to your audience more than what they have paid for. If you make lots of money out of it, that is great!
Finally, do not quit your day job, at least while you are starting.
There are lots of things that you need to know before you become a great and effective motivational speaker. The above list is just a start for you to follow and apply. This career involves practice, training, skill, and continuous improvement.